Inbound Marketing: conheça o marketing de atração!

Inbound Marketing

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O inbound marketing é um conjunto de estratégias focadas em comunicação, visando atrair a atenção do público.

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Esse é o motivo por trás do seu segundo nome: marketing de atração!

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Essa tática surgiu como uma resposta às mudanças no comportamento do consumidor.

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O público tornou-se muito seleto no momento de tomar a decisão de compra, buscando informações para solucionar o seu problema.

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Divulgar conteúdos relevantes sobre a sua empresa, produto ou serviço é uma forma muito eficiente de aplicar essa tática.

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